Release: Inovva Proud To Sponsor Canada’s Magazine Conference, MagNet 2019

Montreal, April 18, 2019 – Inovva will be sponsoring the biggest magazine conference in Canada this year: MagNet. The event will take place Wednesday, April 24 and Thursday, April 25 in Toronto. MagNet is North America’s largest gathering of magazine media stakeholders and will include more than 30 sessions and keynotes, panel discussions, awards, and networking receptions attracting 800+ people from across Canada and the world.


Inovva is proud to be part of MagNet and continue to work with Magazine Canada” – Brinda Luckoo, President.


Keynote speakers this year will be:

Angela Sterritt, Journalist, and Writer for CBC

Laura Pearce, Head of Consumer Marketing for Twitter Canada

John Wilpers, USA Senior Director for Innovation Media Consulting

Event’s Website:



Wednesday, April 24, 2019
8:00 am – 8:45am -What coming changes to the Canada Periodical Fund Mean for Your Magazine
9:00am – 10:00am -Print Magazine Publishing Is Easy
-Newsletters are Back, and they They’re… cool?!
-The Future of Media is Tangible: Growth, Depth and Sincere Models for Mutual Engagement
-Key Trends in Media 2019
10:30am – 11:30am -Canadian Media’s diversity Deficit
-Killer Events on a Budget
-Magazine Business in the age of Platforms; How to Respond to the Digital Disruption?
-Emerging Shopper and Retails Trends in Canada
12:00pm – 1:00pm -Buffet Lunch at MagNet Square
1:00pm – 2:00pm -Cover Trends 
-Harnessing Community
-The Civil Blockchain Solution
-Meet the Perennials: New Rules for Creating Content for Millennial Moms
2:30pm – 3:30pm -Real Time Marketing
-The Reach Niche
-Reader Revenue, Media Tech, Culture Change, and some Wacky Innovations
-Take Some Risks Already!
4:00pm – 4:20pm -TAB Talks
4:20pm – 6:30pm -Inovva Soiree and Volunteer of the Year Awards

Thursday, April 25, 2019

8:00am – 8:45am -The Next Gen of Talent: Insights from Magazines Canada’s Paid Internship Pilot
8:45am – 5:30pm -Arts & Literary Magazines Summit (ALL DAY)
9:00am – 10:00am -Understanding Canadian Magazine Readers
-B2B Publishing and Real-time Algorithms for Maximum Conversions
10:30am – 11:30am -Exploring Revenue Diversity: Membership, Events, Custom digital, Data Sets, and Marketing Services
-“Improv” Your Magazine: Using Comedy to Publish Better
12:00pm – 1:00pm -Buffet Lunch at MagNet Square
1:00pm – 2:00pm -From The Trenches of a Marketing Services Division
-10 Ways to Build a Service Package That Slays
2:30pm – 3:30pm -Hiring the Best Sales Rep the First Time Around
-Joint Venture: Magazines and Marijuana



Join us for some cocktails in MagNet Square to connect with your peers and mark the end of the MagNet conference’s first day. This will also be a celebration to honor magazine professionals for their service in the industry with the Volunteer of the Year Awards and Magazines Canada will reveal the recipient of the 2019 Magazines Canada Fellowship (4 to 6 months paid placement at a member magazine).



Inovva provides state-of-the-art digital tools designed to drive growth in the media, publishing and non-profit sectors. The company delivers forward-thinking solutions and expertise that cover all aspects of audience engagement, subscription fulfillment, sales management, donor stewardship, rights and royalty management, as well as content management, and full-service digital marketing support. Inovva has offices in Montreal, Quebec and Halifax, Nova Scotia.


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